Isali dihansa Relationship Marketing and Internal Marketing Here's a question that should terrify every business owner: Why do you spend Rs. 500,000 acquiring new customers but only Rs. 50,000 keeping the ones you already have? The math is brutal: Acquiring a ... BeginnerGuide Customer Loyalty Internal Marketing MarketingBasics Relationship Marketing SriLankaMarketing WhatIsMarketing
Isali dihansa The Five Marketing Orientations Every Sri Lankan Business Must Master Here's a puzzle: Lanka Sathosa sells rice at Rs. 180/kg while supermarkets charge Rs. 250/kg . How do they stay profitable? Dialog charges premium prices but commands 53% market share . Why don't cust... Business Growth Marketing MarketingBasics SriLankaMarketing WhatIsMarketing
Isali dihansa From One-Time Sales to Lifelong Loyalty: Marketing's Biggest Shift Here's a simple question: Why do you stick with Dialog when cheaper mobile providers exist? Why drive past three supermarkets to reach your usual Cargills ? Why stay with your bank even when others of... BeginnerGuide Business Growth Business Management MarketingBasics SriLankaMarketing WhatIsMarketing
Isali Dihansa What is Marketing? A Simple Guide for Sri Lankan Beginners If you think marketing is just TV ads and social media posts, you're not alone—but you're missing the bigger picture. Here's a question: Why does Dialog dominate Sri Lankan telecom despite having comp... Beginner Guide, Sri Lanka BeginnerGuide Local Focus Marketing MarketingBasics SriLankaMarketing WhatIsMarketing
